Raccoon Gang Portfolio:
Instructional Design
Hi there!
Welcome to our creative nest – where we, like raccoons, turn curiosity, cleverness, and coffee into brilliant instructional design. Take a peek at what we’ve been up to!
First, we’ll shine a spotlight on our star projects – the ones that challenged us, inspired us, and made us proud. Then, meet the dream team behind the magic, get a glimpse of how we work, and check out the tools we love. And finally, we’ll leave you with a way to connect.
Ready to explore? Let’s kick things off with our favorite projects.
Gen+: From Classroom to Confidence
Goal
Develop dynamic, media-rich, and engaging interactive materials that seamlessly blend with in-class learning, adding a spark of fun.
Target audience
Students (9-14 years) and their teachers.
Format
SCORM-compliant interactive slides with integrated media resources, practical exercises, and group projects.
Collaborators
Gen+: written content, activity prototyping.
Agency of None: graphic design and motion graphics.
Product
The product is a program built around nine key meta-skills that help navigate life’s challenges and achieve success in learning, work, and beyond: adaptability communication collaboration organisation resilience critical thinking creativity initiative leadership.
Raccoons' input
Processed the materials provided by the customer and picked the best formats to be used in the programmes;
Produced interactive slides in accordance to the programme plan, the LMS and accessibility requirements;
Integrated the existing media and graphic assets and developed the lacking ones.
Project highlights
Accessibility
Developed materials fully comply with the WCAG 2.1 standard ensuring accessibitiy for all learners: every on-screen element includes alternative text; background and text contrast are carefully checked; objects are differentiated by shape, color, and position; and one can easily go through a lesson using just one button on a keyboard.
Lightweight assets
To accommodate low internet speeds in schools, all PNG images were compressed to a maximum of 100 KB, multimedia files (audio/video) were replaced with web objects, and file sizes were carefully optimized when creating activities.
Our favorites
Mission Resilience: A full lesson that aims to boost your resilience.
The Moving Day Challege: Plan your appartment while staying within the budget.
Emoji Decoding: Identify the
Power Jam: Create your daily power jam playlist.
That was our most playful creation! Now, let’s head over to a project that’s all about purpose – say hello to SEAM.
SEAM: Building Equity
The SEAM team:
Developed SEAM (Social Equity Assessment Method) – a science-based approach to evaluating the social impact of projects.
Created the SEAM Standard – a framework with clear criteria for assessing social impact and a guide to embedding social equity into workflows.
Launched SEAM Certification – enabling businesses to demonstrate compliance with globally recognized social standards.
The next step was to equip experts to guide businesses on their path to SEAM certification. That's when Raccoon Gang came into play.
Goal
Develop a practical, hands-on course based on the SEAM Standard and expert insights to help candidates prepare for the SEAM Certification Exam and earn their SEAM Credential.
Target audience
Real estate consultants and advisors.
Format
Video-based training with integrated documents, examples, quizzes, and practice exam.
Collaborators
SEAM expert: scenario video scripts, example documents, content validation.
Product
The SEAM Accredited Professional Training Program is a comprehensive course designed to equip professionals with the knowledge and skills to assess, implement, and advocate for social equity in real estate projects. This program prepares participants to successfully navigate the SEAM Standard and support businesses in obtaining SEAM Certification.
Raccoons' input
- Processed the SEAM Standard document provided by the customer;
- In collaboration with the subject matter expert (SME), developed the instructional design concept and detailed storyboards;
- Created the graphic design concept based on the customer’s guidelines;
- Produced animated content and scenario videos;
- Published the course on the customer’s platform (Open EdX).
Project highlights
Diversity and inclusivity
To ensure diversity and inclusivity in our animated scenario videos, we designed 16 unique characters representing a wide range of backgrounds, ages, ethnicities, and professional roles. Each character was thoughtfully crafted to reflect real-world diversity, making the learning experience more relatable and inclusive.
Additionally, we carefully selected distinct voices for each character, ensuring a variety of accents, speech patterns, and tones to enhance authenticity and engagement. This approach helps create a rich, immersive learning experience where learners can see and hear perspectives that resonate with their own experiences while also being exposed to different viewpoints.
Our favorites
An animated video that explains the structure of the SEAM Standard:
An animated scenario video that explores public-facing communication:
A Key Takeaways document to help learners refresh their knowledge before the exam:
SEAM showed our heart – now see our precision. Let’s dive into our EBRD project.
EBRD: Governance Reimagined
The European Bank for Reconstruction and Development (EBRD) is an international financial institution that supports economic development and market reforms in over 30 countries across Europe, Asia, and Africa. Established in 1991, the EBRD provides financing, investment, and policy advice to promote sustainable growth, private sector development, and good governance. The bank prioritizes innovation, green energy, and anti-corruption efforts to strengthen economies and improve lives.
Goal
Convert an in-person seminar into an interactive video-based online course.
Target audience
State-owned enterprises workers.
Format
Video-based training with integrated exercises, documents, case-studies, timed games, and a decision-making simulator.
Collaborators
EBRD: learning materials verification.
Corporate Governance Professional Association (CGPA): in-person seminar delivery.
Nationnal Agency of Corruption Prevention (NACP): expert materials delivery.
Ministry for Development of Communities and Territories of Ukraine: information support.
Product
Our team transformed an in-person seminar into an engaging, interactive online course designed to strengthen corporate governance and anti-corruption compliance in state-owned enterprises (SOEs).
The 8-hour course covers key topics from the original 3-day seminar, is aligned with the EBRD Style Guide, and developed with input from all key stakeholders to ensure relevance and impact. This course provides practical knowledge, real-world scenarios, and interactive learning elements to help professionals navigate compliance challenges and implement effective governance strategies.
Raccoons' input
Organized video production by hiring a videographer, providing guidelines for lecturers, and designing a presentation template to ensure consistency.
Reviewed recorded materials, structured the content, selected the best formats, and developed interactive exercises, tests, and storyboards for an engaging learning experience.
Developed the learning materials: designed graphics, edited and animated videos, created SCORM-compliant interactive tasks, and prepared supporting materials.
Published and set-up the course on the EBRD's learning management system (Open EdX).
Seminar content transformation
Project highlights
Complex project coordination
Managing input from numerous stakeholders posed a coordination challenge. Through structured communication, phased reviews, and a streamlined decision-making process, we ensured efficient collaboration, delivering a high-quality learning experience on time.
From raw footage to rich learning
After capturing 24 hours of seminar video over three days, our team distilled the content into an 8-hour course featuring 84 edited videos, 6 case studies, 13 interactive exercises, 125 quiz questions, and a decision-making simulator – turning overwhelming raw material into a polished, engaging learning experience.
Our favorites
A video-lecture with animated elements:
An animated 2D summary video:
A gamified interactive exercise:
A comprehensive decision-making simulator:
We could go on like this for hours – but we know your time’s precious. Just a few more standout e-learning gems coming right up!
Best of the Rest
Leftovers? Hardly. These are the bonus bites from our e-learning adventures. Dig in!
A gamified practice scenario that puts your cyber instincts to the test.
Interactive exercisesdesigned to help educators recognize and overcome stereotypes.
Projects don’t build themselves! Let’s pull back the curtain and introduce the team and the way we work.
Meet the crew behind the magic!
Our in-house team is a vibrant mix of masterminds:
A project manager who keeps the chaos in check
An instructional design lead with a vision
Curious instructional designers
Pixel-perfect graphic designers
Tech-savvy e-learning developers
Motion designers/video editors who bring our stories to life
Eagle-eyed QA pros
And content managers who keep everything crisp and clear
Working as one tight-knit squad means no lost context, no crossed wires, and way more creative synergy. Unlike solo specialists or generalists, we collaborate daily, speak the same language (and a few inside jokes), and move faster because we move together.
Frameworks that guide us
We blend structure with creativity. While ADDIE is our go-to framework for guiding projects from idea to impact, we don’t stick to just one model. Depending on the goals, audience, and format, we also draw from backward design, action mapping, and SAM to keep learning focused, relevant, and engaging. Our approach is flexible but always intentional – we choose the right tools and models to match the challenge, not the other way around.
Our digital toolbox
We mix and match our favorite tools like curious raccoons rummaging through a shiny pile of tech treasures. Whether we’re crafting crisp interactions, animating big ideas, or polishing pixels, these are our favorite tools that help us make the magic happen:
Articulate Rise and Storyline – for smooth, interactive course experiences.
After Effects, Premiere Pro, and Character Animator – for motion, emotion, and story-driven videos.
Audition – for crisp sound, clear voices, and audio that hits all the right notes.
Illustrator and Photoshop – for pixel-perfect visuals and seamless learner journeys.
Miro – to map ideas, plan smart, and stay wildly organized.
We’re tool-flexible, learner-focused, and always up for trying something new – especially if it makes learning more awesome.
P.S. Just a heads-up – this portfolio was created in Articulate Rise, one of the easiest tools out there. Now, picture what we could do with all our skills and experience to make your e-learning shine!
Let's get in touch!
Got a wild idea or a tricky challenge? We’d love to hear about it! Book a call and let’s chat – no pressure, just curious minds swapping ideas in our cozy creative nest.
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