Instructional Design Services for eLearning Book a call

Instructional design is where training stops being a content dump and starts becoming a learning system. Raccoon Gang provides instructional design services that turn raw expertise and legacy materials into structured online courses learners can complete and apply. We combine learning science, AI-supported workflows, and LMS expertise to build training that fits your real learning environment.

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Benefits of Professional Course Design
and Development

Professional course design turns learning goals into a structured training program. Instructional design companies like Raccoon Gang combine instructional design services with custom eLearning development services to create courses that work for your learners, instructors, and the organization. Here’s what better course design changes.

Stronger Course Outcomes

Courses developed with professional instructional designers improve learner engagement and show 25–60% higher knowledge retention, thanks to clear structure and interactive elements.

Higher Completion Rate

Many open online courses see completion rates of only 5–15%. A structured MOOC built with an instructional design model reached 80.2% completion.

Positive Learner Feedback

Instructional design for eLearning makes the course easier to follow and more useful for learners. Thanks to structured online learning, a course can reach satisfaction scores like 4.41/5 and relevance scores like 4.30/5.

Aligned With Your Business Goals

With instructional design consulting, each course will support a clear business outcome: faster onboarding, safer compliance, stronger product knowledge, or better job performance.

Raccoon Gang's Instructional Design Services

Multimedia Development
Learning Analytics
Microlearning
Gamification
On-Demand
Learning
Assessment and Evaluation
AI-Assisted Learning Design

What We Do:

We craft multimedia elements such as videos, animations, and interactive simulations, enhancing the learning process and aiding better information retention among your learners.

What You Get:

Your training materials become dynamic and visually compelling, facilitating effective learning and understanding.

What We Do:

We analyze learner data and feedback, continuously refining instructional design to optimize the learner experience.

What You Get:

Your training becomes data-driven and more effective, resulting in enhanced learning outcomes and a more informed training strategy.

What We Do:

We specialize in creating bite-sized, easily digestible learning modules that enable rapid and efficient knowledge acquisition among your learners.

What You Get:

Your training becomes flexible and tailored, allowing learners to acquire essential information while adapting to their schedules.

What We Do:

We integrate game elements, transforming learning into an interactive and captivating experience that heightens engagement and motivation within your training programs.

What You Get:

Your training becomes more immersive and enjoyable, encouraging active participation and increasing the overall effectiveness of learning.

What We Do:

We develop on-demand learning resources, empowering your employees to access training materials whenever and wherever needed.

What You Get:

Your learners gain access to readily available training materials, leading to improved knowledge and competence on an ongoing basis.

What We Do:

We develop assessment tools and methods to gauge learner progress and evaluate instructional effectiveness.

What You Get:

You’ll have a training program that consistently evolves, delivering measurable outcomes and driving ongoing performance enhancements.

What We Do:

We apply AI tools to speed up course structuring, content adaptation, assessment design, and feedback workflows while keeping every learning decision grounded in instructional design.

What You Get:

You get faster course development, more consistent learning materials, and LMS-ready content that still reflects your goals, audience, and subject-matter expertise.

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Our Process: From Raw Materials to LMS-Ready Learning Experiences

Strong courses do not start with slides or video production. They start with a clear learning problem. That is where Raccoon Gang’s instructional design team creates real value.

Analysis

We review your goals, audience, existing materials, LMS requirements, and delivery context.

Design

We create the course blueprint: learning objectives, module flow, activities, assessments, feedback points, and content formats.

Development

We build the learning materials, including course texts, scripts, videos, quizzes, interactions, simulations, microlearning units, and downloadable resources.

Implementation

We prepare the course for delivery inside your LMS or learning environment.

Evaluation

We review completion, engagement, assessment results, learner feedback, and LMS data.

Instructional Design Solutions
for Key Industries

Corporate

• employee onboarding,
• compliance training,
• product knowledge courses,
• sales enablement,
• leadership development,
• customer education,
• internal process training.

Education

• online courses,
• blended learning programs,
• academic modules,
• assessment-based learning paths,
• faculty training,
• student support courses.

Government

• compliance training,
• public service skills programs,
• policy education,
• citizen-facing learning portals,
• workforce upskilling,
• digital literacy initiatives.

Nonprofit

• volunteer onboarding,
• community education,
• advocacy training,
• donor education,
• field staff training,
• grant-funded learning programs.

Technology

• software training,
• product tutorials,
• partner enablement,
• technical onboarding,
• cybersecurity awareness,
• AI and digital skills courses.

Industrial

• safety training,
• equipment operation courses,
• standard operating procedure training,
• quality control programs,
• compliance certification,
• frontline workforce training.

Instructional Design Built for LMS Deployment

Raccoon Gang connects instructional design with LMS delivery from the start.

One workflow

Our instructional design services account for real LMS behavior before development begins.

No unnecessary conversions

Courses can move into LMS without extra SCORM detours, duplicated setup, or technical loss.

Launch-ready structure

Activities, assessments, content flow, tracking, and learner paths fit the platform from day one.

Design it here. Deploy it here

With our custom eLearning development services, your team gets fewer handoffs, fewer fixes, faster launch.

Our Instructional Design Team

Raccoon Gang is your all-in-one instructional design company, ready to provide a dedicated team of experts tailored to your project. Whether you’re looking to hire an instructional designer or need full instructional design consulting, we’re here to support you from the very first step.

1Instructional Designer

Plans course structure and curriculum design, creates training content, and selects appropriate formats. This role is at the core of any instructional design consulting service.

2Subject Matter Expert (SME)

Brings expert knowledge to your course materials. This role is optional and provided upon request.

3E-learning Developer

Responsible for online course development. Help transform chosen learning strategies into engaging, interactive content. Experienced in e-learning platforms like Open edX LMS, etc.

4Assessment &
Evaluation Specialist

Develops tools to measure learner progress and course effectiveness.

5Content Manager

Handles publishing, updating, and maintaining course materials in your LMS.

6Project Manager

Keeps the course development process under control. PM is responsible for your project schedule and budget.

Additionally, we can extend your project team with graphic designers, writers, and editors.

Why Choose Raccoon Gang as Your Instructional Design Company

Experienced eLearning Team

Our team works with Open edX, SCORM, xAPI, cmi5, and modern learning methods. You get practical design support from people who understand how courses work inside an LMS.

Proven Project Experience

Raccoon Gang has delivered learning solutions for organizations such as NASA and the European Bank for Reconstruction and Development. We know how to support complex content, large audiences, and high-stakes learning goals.

AI-Supported Development

We use AI tools to speed up course structuring, content adaptation, assessment design, and review. Instructional designers still control the learning logic, quality, and accuracy.

LMS Integration Expertise

As an eLearning content development company, we design courses with platform delivery in mind. That means fewer technical gaps between content, assessments, tracking, and reporting.

Scalable and Multilingual Course Structures

We build courses for different roles, regions, languages, and delivery formats. Your training can grow without a full rebuild.

Explore ID portfolio

Faster Path to Launch

Reusable design patterns, AI-supported workflows, and LMS expertise help us move faster without turning the course into a content dump.

Testimonials

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Hugo Morne
Microsoft

The RaccoonGang has been nothing but exception with regards to the planning of, developing and after-service when it came to our edX roll-out. More so, the learning curve on this has been huge for us and RG has simply made it possible with the sharing of knowledge and answering of questions. We would not be in the position we are now where we have a competitive solution in market had it not been for the RG and their teams of supportive staff. I would highly recommend RG to any company.

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Tim McCabe
University of Washington

You all are absolute rockstars! The thanks goes to you all for all of your incredible work. I can’t tell you how much we appreciate it!

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Andrew Ang
Harvard

Raccoon Gang has been a great partner that has helped us with multiple web development projects. Their experience with hosting OpenedX instances, implementing LTI integrations, and general experience developing education applications has been especially valuable.

See All

FAQ

  • Q: What is instructional design and why does it matter for eLearning?
    A: Instructional design turns raw information into a course people can follow. It gives the course a goal, a learning path, activities, feedback, and assessments. Models like ADDIE, Bloom’s Taxonomy, and Backward Design help keep course development from turning into guesswork.
  • Q: How much does instructional design cost?
    A: It depends on the scope. Course length, complexity, interactivity, SME input, tools, and LMS requirements all affect the price. A short microlearning module usually costs less. A scenario-based course with video, assessments, and custom setup will take more time and budget.
  • Q: How does AI change instructional design in 2026?
    A: AI can speed up content analysis, storyboarding, quiz drafts, localization, and course adaptation. In some projects, it can cut first-draft storyboarding time by up to 50%. Still, the instructional designer owns the learning logic. AI helps with the workflow; it does not replace the thinking.
  • Q: Do you support SCORM, xAPI, and cmi5 content standards?
    A: Yes. SCORM supports standard LMS tracking. xAPI captures broader learning data. cmi5 connects structured course delivery with xAPI-based reporting.
  • Q: How long does it take to develop an eLearning course?
    A: A microlearning module can take 2–3 weeks. A full eLearning course often takes 6–12 weeks. The timeline depends on scope, SME availability, media production, review cycles, and LMS setup.
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